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AMPL customer relationships

AMPL customer relationship map

Amplitude’s customer map: what enterprise wins reveal about revenue durability

Amplitude sells a cloud-native product intelligence platform under subscription contracts to a global mix of customers, monetizing primarily through multi‑tier SaaS plans that scale with event volume and enterprise feature needs. Subscription revenue drives the business (98% of total revenue), the customer base is broad and global, and enterprise accounts contribute outsized ARR while no single customer exceeds 10% of revenue — a profile that supports recurring revenue stability but concentrates exposure in a cohort of high‑value accounts. Explore more company relationship intelligence at https://nullexposure.com/.

Why this customer roster matters to investors

Amplitude’s public disclosures and recent commentary show a clear operating posture: longer-term subscription contracts, product-led self‑serve for SMBs, and a direct and solutions sales motion for enterprises. That mix produces three investment‑relevant signals:

  • Contracting posture: Contracts are subscription‑based and typically one year or longer, which underwrites predictable revenue recognition and residual ARR.
  • Concentration and criticality: No single customer accounted for 10%+ of revenue, but Amplitude hosts hundreds of six‑ and seven‑figure ARR customers, making the platform mission‑critical for select accounts.
  • Global maturity and segmentation: Revenue is materially international (~40% outside the U.S.), customers span free individuals through Fortune 100 enterprises, and professional services are ancillary to a core software product.

These are company‑level signals drawn from Amplitude’s filings and investor communications; they explain why enterprise renewals and expansion are the primary value levers for the stock. For deeper relationship analytics, visit https://nullexposure.com/.

Client snapshots: the named relationships that moved management to mention them

Below are every customer named in the underlying results, with a compact plain‑English takeaway and the original source.

Appfire

Amplitude cited Appfire among a list of new and expanded enterprise deals in the 2025 Q1 earnings call, underscoring traction within software tooling customers. According to Amplitude’s 2025 Q1 earnings call, Appfire was listed as an enterprise new/expansion win.

Zocdoc

Zocdoc was named on the 2025 Q1 call as a new or expanding enterprise customer, highlighting adoption in healthcare‑facing platforms. (Amplitude 2025 Q1 earnings call.)

The Economist Group

Management explicitly identified The Economist Group as a landed customer in Q1 2025, signaling media and subscription businesses using Amplitude for reader analytics. (Amplitude 2025 Q1 earnings call.)

Once Upon Publishing

Once Upon Publishing featured in Amplitude’s Q4 2025 commentary as a new enterprise customer, reinforcing Amplitude’s reach into publishing. (Amplitude 2025 Q4 earnings call.)

Joe & the Juice

Joe & the Juice was called out on the 2025 Q1 earnings call among enterprise retail/consumer brand wins, indicating cross‑channel analytics demand. (Amplitude 2025 Q1 earnings call.)

PGA of America

PGA of America was named in Amplitude’s 2025 Q4 earnings discussion as an enterprise customer, reflecting sports and membership organizations’ interest in product analytics. (Amplitude 2025 Q4 earnings call.)

CrossFit

CrossFit was noted in the Q4 2025 call as part of new/expanded enterprise relationships, demonstrating penetration into fitness franchises. (Amplitude 2025 Q4 earnings call.)

Stewart Title Guaranty Company

Stewart Title Guaranty Company showed up in Q4 2025 commentary as a corporate client, an example of adoption in financial services and title/escrow verticals. (Amplitude 2025 Q4 earnings call.)

Crunch Fitness

Crunch Fitness was mentioned on the Q4 2025 call as an enterprise customer, another data point for Amplitude’s fitness sector footprint. (Amplitude 2025 Q4 earnings call.)

WHOOP

WHOOP was listed in Q4 2025 messaging as a customer that expanded with Amplitude, illustrating engagement from wearable/health product firms. (Amplitude 2025 Q4 earnings call.)

Asana (ASAN)

Asana was named on the Q4 2025 earnings call as a customer, confirming Amplitude’s adoption within productivity software firms. (Amplitude 2025 Q4 earnings call.)

Siemens (SIEGY)

Siemens was described as a multi‑year partner using Amplitude to power analytics across its digital presence, a clear enterprise‑scale reference cited in Q4 2025. (Amplitude 2025 Q4 earnings call.)

Jersey Mike’s

Press coverage and company releases list Jersey Mike’s among thousands of customers using Amplitude for self‑service journey analytics, showing franchise adoption cited in FY2024–FY2025 articles. (StockTitan news posts, FY2024–FY2025.)

Zip (ZIP)

Amplitude highlighted Zip as an innovative customer benefiting from behavioral analytics and AI features in FY2025 communications. (StockTitan news, FY2025.)

Atlassian (TEAM)

Atlassian is repeatedly cited across Amplitude releases and earnings as a high‑profile customer, reflecting longstanding product analytics use in software development organizations. (Amplitude 2025 Q1 earnings call; multiple StockTitan/Barchart press items, FY2025–FY2026.)

Shopify (SHOP)

Shopify appears in press material as a named customer among Amplitude’s thousands of accounts, indicating ecommerce platforms are core users. (StockTitan and related FY2024–FY2025 releases.)

NBCUniversal

NBCUniversal is referenced in multiple press items and filings as a named customer, demonstrating media conglomerates’ reliance on Amplitude. (StockTitan, Barchart, FY2025–FY2026.)

Lendi Group

Lendi Group provided customer commentary on web experimentation, quoted in FY2024 press about Amplitude’s Web Experimentation product. (StockTitan news, FY2024.)

Under Armour (UAA)

Under Armour is cited across FY2025–FY2026 press as a major customer using Amplitude to drive product and marketing analytics. (StockTitan and Barchart coverage, FY2025–FY2026.)

Square (SQ)

Square appears consistently in Amplitude press as a named enterprise customer leveraging analytics at scale. (StockTitan, Barchart, FY2025–FY2026.)

Burger King (QSR)

Burger King is listed among enterprise customers in Amplitude press around FY2026 product and acquisition announcements. (Markets FinancialContent / Barchart press, FY2026.)

Mercado Libre (MELI)

Mercado Libre is quoted in FY2026 press about scaling self‑serve analytics and AI Agents, signaling Latin American ecommerce engagement. (StockTitan news, FY2026.)

NTT DOCOMO (NTDMF)

NTT DOCOMO is described by Amplitude as using the platform across 1,000+ active users to scale analytics, cited in Q4 2025 commentary and FY2026 press. (Amplitude 2025 Q4 earnings call; StockTitan FY2026.)

Hertz (HTZ)

Hertz was referenced as a newly landed customer in the 2025 Q1 earnings call, an example of travel and rental companies adopting enterprise analytics. (Amplitude 2025 Q1 earnings call.)

First Horizon Bank (FHN)

First Horizon Bank was named in the Q1 2025 call as a new or expanding banking customer, illustrating traction in financial services. (Amplitude 2025 Q1 earnings call.)

Syngenta (SYENF)

Syngenta was included among Q1 2025 enterprise wins, indicating adoption by large agritech and industrial companies. (Amplitude 2025 Q1 earnings call.)

Woop

Woop (listed in Q1 2025 remarks) is part of Amplitude’s enterprise customer roll‑up, reflecting growth in digital service providers. (Amplitude 2025 Q1 earnings call.)

1Password

1Password was named on the 2025 Q1 earnings call as a new/expanded customer, showing security/software vendors using Amplitude. (Amplitude 2025 Q1 earnings call.)

Away

Away was cited as a customer in the Q1 2025 earnings call, an example of direct‑to‑consumer brands leveraging product analytics. (Amplitude 2025 Q1 earnings call.)

Le Monde

Le Monde appeared in Q1 2025 remarks as a media customer, consistent with Amplitude’s penetration into publishing organizations. (Amplitude 2025 Q1 earnings call.)

What this roll‑call means for revenue durability and risk

Amplitude’s named customers span consumer brands, media, finance, telecom, and enterprise software — a deliberate diversification that reduces single‑customer revenue concentration while concentrating value in a cohort of high‑ARR accounts. The company’s constraints and disclosures make the tradeoffs clear:

  • Predictable, recurring revenue: Subscription and mostly multi‑year contracted sales underpin ARR and remaining performance obligations (~$308.6M), supporting near‑term revenue visibility.
  • Enterprise dependence for margin expansion: Growth requires sustained enterprise expansion and renewal; losing several million‑dollar ARR contracts would have outsized P&L impact despite no single customer exceeding 10% of revenue.
  • Global exposure: Roughly 40% of revenue is international, which amplifies market opportunity but also exposes Amplitude to regional macro and regulatory variance.

If you evaluate customer‑level exposure or want periodic monitoring on account wins and churn, our relationship intelligence tools provide systematic tracking — learn more at https://nullexposure.com/.

Bottom line — signals investors should watch

Amplitude has built a subscription, enterprise‑anchored business with broad customer logos and concentrated ARR within a large fleet of mid‑to‑high spend accounts. The near‑term investment thesis hinges on continued enterprise expansions, cross‑sell into existing accounts, and retention of the 42+ customers with >$1M ARR. Key watch items for investors: renewal rates for large ARR accounts, expansion bookings, and international revenue trends.

For ongoing customer relationship monitoring and to see how these client signals evolve, visit https://nullexposure.com/ for the latest coverage and alerts.